The power of the forecaster: An exploration into the value of trend forecasting for the survival of SME’s in the creative industry
Greenwood, Laura, Power, Jess and Harris, Joanne
(2016)
The power of the forecaster: An exploration into the value of trend forecasting for the survival of SME’s in the creative industry.
In: The 90th Textile Institute World Conference, 25th – 28th April 2016, Poznan, Poland.