An investigation of Stakeholder Relationships in the Marketing of Tourism within Northern Ireland
McCamley, Claire, Gilmore, Audrey and McCartan-Quinn, Danielle
(2011)
An investigation of Stakeholder Relationships in the Marketing of Tourism within Northern Ireland.
In:
Proceedings of the Academy of Marketing Conference 2011: Marketing Fields Forever.
Academy of Marketing.
ISBN 978-0-9561122-34