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Comparative prespectives in Brand Managment: A tale of two countries.

Oktemgil, Mehmet, Wright, Len Tiu and Kooli, K. (2010) Comparative prespectives in Brand Managment: A tale of two countries. In: 6th International Conference of the AM’s Brand, Identity and Corporate Reputation SIG, 9th-11th April 2010, Univesitat Ramon Llull Barcelona, Spain.. (Unpublished)
Information
URI:
https://eprints.hud.ac.uk/id/eprint/11953
Title:
Comparative prespectives in Brand Managment: A tale of two countries.
Creators:
Oktemgil, Mehmet, Wright, Len Tiu and Kooli, K.
Date:
April 2010
Subjects:
H Social Sciences > HB Economic Theory
Schools:
Huddersfield Business School
Library
Item Type:
Conference or Workshop Item
Presentation Type:
Paper
Depositing User:
Sharon Beastall
Date Deposited:
17 Nov 2011 12:34
Revision:
8
Last Modified:
28 Aug 2021 11:11
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