The context of customer value management

Abele, J.; Wright, Len Tiu; Starkey, M.

The context of customer value management

Abele, J., Wright, Len Tiu and Starkey, M. (2004) The context of customer value management. In: Academy of Marketing Conference : Virtue in Marketing, 8th July 2004, University of Gloucestershire. (Unpublished)

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URI:

https://eprints.hud.ac.uk/id/eprint/11907

Title:

The context of customer value management

Creators:

Abele, J., Wright, Len Tiu and Starkey, M.

Date:

July 2004

Subjects:

H Social Sciences > HF Commerce

Schools:

Huddersfield Business School

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Item Type:

Conference or Workshop Item

Presentation Type:

Paper

Depositing User:

Sharon Beastall

Date Deposited:

09 Nov 2011 13:12

Revision:

6

Last Modified:

28 Aug 2021 11:11

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