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Implementation of an agile marketing approach for the manufacturing-based SME

Poolton, Jenny, Ismail, Hossam, Reid, Iain and Arokiam, Ivan C. (2008) Implementation of an agile marketing approach for the manufacturing-based SME. International Journal of Entrepreneurship and Small Business, 6 (2). pp. 264-279. ISSN 1476-1297

Metadata only available from this repository.
Item Type: Article
Subjects: H Social Sciences > HF Commerce
Schools: The Business School
Depositing User: Cherry Edmunds
Date Deposited: 07 Aug 2013 15:27
Last Modified: 07 Aug 2013 15:27
URI: http://eprints.hud.ac.uk/id/eprint/18117

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