Items where School is "Global Advances in Marketing Branding and Innovation"

2017

Canavan, Brendan (2017) Existentialism, Consumption and Sustainability: Backpackers Fleeing and Finding Themselves. In: 2017 Summer American Marketing Association Conference, 04/08/17 - 06/08/17, San Francisco. (Unpublished)

Canavan, Brendan (2017) Narcissism normalisation: tourism influences and sustainability implications. Journal of Sustainable Tourism. ISSN 0966-9582

Harvey, David (2017) Is China to blame for the global avocado shortage? The Conversation. ISSN 2044-5032

Lever, John and Swailes, Stephen (2017) Ballet for the Sun King: Power, Talent and Organisation. In: The Social Organisation of Marketing: a figurational approach. Palgrave Macmillan, London, UK, pp. 143-170. ISBN 9783319515700

Robin, Robin, Wright, Len Tiu, Du-Lieu, Lisa and Forbes, Giles (2017) Extending the generalizability and pragmatic contributions to solve privacy paradox. In: Global Innovation and Knowledge Academy Conference 2017, June 28-30, 2017, Lisbon. (Unpublished)

2016

Cockayne, David (2016) Business moguls seek to build a Wanda-full future for sport in China. The Conversation. ISSN 2044-5032

Cockayne, David (2016) China’s huge punt on football needs a heart as well as deep pockets. The Conversation. ISSN 2044-5032

Ding, Qing Shan (2016) Ours are always the best? A study of consumer ethnocentrism amongst urban adult Chinese consumers. In: 4th International Conference on Contemporary Marketing Issues, 22nd - 24th June 2016, Heraklion, Greece. (Unpublished)

McGregor, Debra and Woodhouse, Fiona (2016) Action Research in the classroom : Thinking about different kinds of evidence to measure impact. Education in Science, 264. pp. 32-33. ISSN 0013-1377

Shaw, Alan (2016) Enhancing the Social Ecological Framework: a Social Marketing Solution. Doctoral thesis, University of Hull.