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Number of items: 28.

2017

Grassi, Alessia, Cassidy, Tracy Diane and Wigley, Stephen M. (2017) LUXURY FASHION BRANDS OWNERSHIP OF PRIVATE ART FOUNDATIONS: A NEW WAY OF CONCEIVING MARKETING. In: LUXI Luxury Industries Symposium Papers – London September 2017. International Marketing Trends Conference. ISBN 9782490372027

2016

Wigley, Stephen M. (2016) Fashioning the Brand – a creative and commercial interpretation of the role of the brand in fashion. In: Futurescan 3: Intersecting Identities. Creative and Print Service, Loughborough. ISBN 978-1911217084

Grassi, Alessia, Swindells, Steve and Wigley, Stephen M. (2016) Luxury fashion brands’ art foundations – an exploratory investigation. In: Fashion: Exploring Critical Issues, 8th Global Meeting, 5 - 7th September 2016, Mansfield College, Oxford.

Wigley, Stephen M. (2016) Exhibition Review: Le Fil Rouge, Espace Louis Vuitton, Paris 6th Feb-3rd May 2015. Fashion Practice: The Journal of Design, Creative Process and the Fashion Industry. ISSN 1756-9370

Wigley, Stephen M. (2016) The function of the brand in fashion: corporate and creative perspectives. Doctoral thesis, University of Huddersfield.

2015

Wigley, Stephen M. (2015) An Examination of Contemporary Celebrity Endorsement in Fashion. International Journal of Costume and Fashion, 15 (2). pp. 1-17. ISSN 2288-7490

Wigley, Stephen M. (2015) Fashioning the Brand: a creative & commercial interpretation of the role of the brand in fashion. In: Futurescan 3: Intersecting Identities, 11th – 12th November 2015, Glasgow, UK.

2013

Goldthorpe, Charlotte, Evans, Claire and Wigley, Stephen M. (2013) Snibston Discovery Museum 'Acceptable in the 80s' Exhibition. [Show/Exhibition]

Wigley, Stephen M., Nobbs, K and Larson, E (2013) Making the Marque: Tangible Branding in Fashion Retail and Product Design. Fashion Practice: The Journal of Design, Creative Process and the Fashion Industry, 5 (2). pp. 245-263. ISSN 1756-9370

2012

Wigley, Stephen M. and O'Connor, Eilidh (2012) The Chronological Development of a Fashion Retailer Own-Brand. In: 19th Eirass Conference on Retailing and Consumer Services, July9th-11th 2012, Vienna, Austria.

Wigley, Stephen M. (2012) Core Competence & Diversification in Apparel Retailing �- the case of Next Plc. In: 19th Eirass Conference on Retailing and Consumer Services, July 9th-11th 2012, Vienna, Austria.

Wigley, Stephen M. (2012) Market-facing Alliances in the Fashion Retail Sector – Managing Synergy in a Creative Industry. In: 19th Eirass Conference on Retailing and Consumer Services, July 9th-11th 2012, Vienna, Austria.

Wigley, Stephen M., Thomson, Jennifer A., Teller, Christoph and Almond, Kevin (2012) The ‘Obesity Crisis’ and Fashion Retailing – a UK view. In: 19th Eirass Conference on Retailing and Consumer Services, July 9th-11th 2012, Vienna, Austria.

Goldthorpe, Charlotte, Wigley, Stephen M. and Allen, Claire (2012) Armley Mills Museum Exhibition - Cut, Cloth and the Luxury Brand. [Show/Exhibition]

2011

Wigley, Stephen M. (2011) A conceptual model of diversification in apparel retailing: the case of Next PLC. Journal of the Textile Institute, 102 (11). pp. 917-934. ISSN 0040-5000

Wigley, Stephen M. (2011) Fashion Marketing. Radar, 1 (2). pp. 22-24. ISSN 2049-4327

Thomson, Jennifer A. and Wigley, Stephen M. (2011) Understanding Self Advertising on Social Networking Cites: An Application of Festinger’s Social Comparison Theory. In: 18th Eirass Conference on Retailing and Consumer Services, July 17-19th 2011, San Diego, USA.

Wigley, Stephen M. and Provelengiou, Aikaterini-Konstantina (2011) Market-facing strategic alliances in the fashion sector. Journal of Fashion Marketing & Management, 15 (2). pp. 141-162. ISSN 1361-2026

Wigley, Stephen M. (2011) Brand Britannia: 'Britishness' in Fashion Branding. In: Research Festival School of Art, Design and Architecture 2011, March 2011, University of Huddersfield, UK.

2010

Anderson, Stacy, Nobbs, Karinna, Wigley, Stephen M. and Larsen, Ewa (2010) Collaborative Space: An Exploration of the Form and Function of Fashion Designer and Architect Partnerships. SCAN Journal of Media Arts Culture, 7 (2). ISSN 1449-1818

Thomson, Jennifer A., Wigley, Stephen M. and Parker, Carolyn R. (2010) Kate Loves Topshop: Celebrity Endorsements and the Lovemarks Concept in a Fashion Retail Context. In: 17th Eirass Conference on Retailing and Consumer Services, July 7th-9th 2010, Istanbul, Turkey. (Unpublished)

Wigley, Stephen M. and Larsen, Ewa (2010) The Architecture of Fashion Retailing: Michael Gabellini and the Creation of Brand Environments. In: 17th Eirass Conference on Retailing and Consumer Services, July 7th-9th 2010, Istanbul, Turkey. (Unpublished)

Dodd, Chris, Lavery, Emma and Wigley, Stephen M. (2010) Moderating the Effect of Fashion Brand Placement Recall Using Different-Sized Viewing Media. In: 17th Eirass Conference on Retailing and Consumer Services, July 7th-9th 2010, Istanbul, Turkey. (Unpublished)

2009

Wigley, Stephen M. (2009) Dimensions of Fashion Retailer Internationalisation “A UK snapshot”. In: British Academy of Management Conference 2009, 15th - 17th September 2009, Brighton, UK. (Unpublished)

Wigley, Stephen M. and Chiang, Chu-Ling Rachel (2009) Retail internationalisation in practice: per una in the UK and Taiwan. International Journal of Retail & Distribution Management, 37 (3). pp. 250-270. ISSN 0959-0552

2007

Wigley, Stephen M. and Moore, Christopher M. (2007) The operationalisation of international fashion retailer success. Journal of Fashion Marketing & Management, 11 (2). pp. 281-296. ISSN 1361-2026

2005

Wigley, Stephen M., Moore, Christopher M. and Birtwistle, Grete (2005) Product and brand - Critical success factors in the internationalisation of a fashion retailer. International Journal of Retail & Distribution Management, 33 (7). pp. 531-544. ISSN 0959-0552

2004

Moore, Christopher M and Wigley, Stephen M. (2004) The Anatomy of an International Fashion Retailer – The Giorgio Armani Group. In: British Academy of Management (BAM) 2004, 30th August-1st September 2004, St. Andrews, UK.

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