Items where Author is Willis, Paul

2018

Willis, Paul (2018) B2C vs B2B communication. In: International Encyclopedia of Strategic Communication. Wiley-Blackwell. ISBN 978-1-119-01071-5

Willis, Paul, Tench, Ralph and Devins, David (2018) Deliberate engagement and wicked problems: from good intentions to practical action. In: Handbook of Communication Engagement. Wiley-Blackwell, pp. 383-396. ISBN 9781119167495

2017

Willis, Paul (2017) Hidden life in the open plan office: confessions of a public relations practitioner. In: Experiencing Public Relations: international Voices. Routledge, Abingdon. ISBN 9781138632448

Willis, Paul (2017) Looking back to go forward: neuroscience, history and public relations. In: Barcelona International Critical PR Conference 7, 3rd-4th July 2017, Universitat Pompeu Fabra, Barcelona. (Unpublished)

Willis, Paul (2017) Public relations and the consumer. In: Exploring Public Relations (4th edition). Pearson Education Limited, Harlow, pp. 362-377. ISBN 9781292112183

Willis, Paul (2017) Strategic communication and social marketing in healthcare organisations. In: Exploring Public Relations (4th edition). Pearson Education Limited, Harlow, pp. 526-537. ISBN 9781292112183

Willis, Paul (2017) Humility, deliberation, hyperactivism and hyperbole: why CSR is best viewed as a wicked problem. In: Bledcom 24th International Public Relations Research Symposium, 30 June - 1 July 2017, Lake Bled, Slovenia.

Devins, David, Gold, Jeff, Boak, George, Garvey, Robert and Willis, Paul (2017) Maximising the local impact of anchor institutions: A case study of Leeds City Region. Research Report. Joseph Rowntree Foundation.

2016

Willis, Paul (2016) From humble inquiry to humble intelligence: Confronting wicked problems and augmenting public relations. Public Relations Review, 42 (2). pp. 306-313. ISSN 0363-8111

Willis, Paul and Gregory, Anne (2016) Making the road while walking: co-creation, teaching excellence and university leadership. Leadership Foundation for Higher Education. ISBN 978-1-906627-90-4

2015

McKie, David and Willis, Paul (2015) Advancing tendencies? PR leadership, general leadership, and leadership pedagogy. Public Relations Review, 41 (5). pp. 628-635. ISSN 0363-8111

Willis, Paul (2015) Preach wine and serve vinegar: Public relations, relationships and doublethink. Public Relations Review, 41 (5). pp. 681-688. ISSN 0363-8111

Willis, Paul (2015) Being social: creating a critical commons with public relations practice. In: The Routledge Handbook of Critical Public Relations. Routledge Companions in Business, Management and Accounting . Routledge, Abingdon, Oxon, pp. 405-414. ISBN 9780415727334

Willis, Paul (2015) Confessions of a public relations practitioner: hidden life in the open plan office. In: BCN Barcelona PR Meeting #5, 30 June - 1 July 2015, University of Catalonia, Barcelona. (Unpublished)

Willis, Paul (2015) Public relations, passive aggression and critical social auditing: reflections on organisational inaction in stakeholder engagement. Journal of Public Affairs, 15 (2). pp. 220-226. ISSN 1472-3891

2014

Willis, Paul (2014) Engaging communities: Ostrom's economic commons, social capital and public relations. In: Strategic Communications. Sage Benchmarks In Communication . SAGE, London, pp. 165-178. ISBN 9781446275832

Willis, Paul (2014) Wicked intelligence as counter intelligence: unlearning, democracy and public relations. In: BCN Barcelona PR Meeting #4, 26 - 27 June 2014, University of Catalonia, Barcelona. (Unpublished)

Gregory, Anne and Willis, Paul (2014) A new model of strategic public relations. In: #PRredefined. Tangent Books, Bristol, pp. 272-332.

2013

Willis, Paul (2013) Public relations and the consumer. In: Exploring Public Relations (3rd edition). Pearson Education Limited, Harlow, pp. 329-343. ISBN 9780273757771

Willis, Paul (2013) Strategic communication and social marketing in healthcare organisations. In: Exploring Public Relations (3rd edition). Pearson Education Limited, Harlow, pp. 481-492. ISBN 9780273757771

Gregory, Anne and Willis, Paul (2013) Strategic Public Relations Leadership. Routledge, London. ISBN 978-0415667951

2012

McKie, David and Willis, Paul (2012) Renegotiating the terms of engagement: Public relations, marketing, and contemporary challenges. Public Relations Review, 38 (5). pp. 846-852. ISSN 0363-8111

Willis, Paul (2012) Engaging communities: Ostrom's economic commons, social capital and public relations. Public Relations Review, 38 (1). pp. 116-122. ISSN 0363-8111

2011

Willis, Paul and McKie, David (2011) Outsourcing public relations pedagogy: Lessons from innovation, management futures, and stakeholder participation. Public Relations Review, 37 (5). pp. 466-469. ISSN 0363-8111

2009

Willis, Paul (2009) Public relations and the consumer. In: Exploring Public Relations (2nd edition). Pearson Education Limited, Harlow, pp. 409-425. ISBN 9780273715948

Tench, Ralph and Willis, Paul (2009) Creativity, deception and ethical malpractice: a critique of the Trumanisation of marketing public relations through guerrilla campaigns. Ethical Space: International Journal of Communication Ethics, 6 (2). pp. 47-55. ISSN 1742-0105

2006

Willis, Paul (2006) Public relations and the consumer. In: Exploring Public Relations. Pearson Education Limited, Harlow.