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Feeling superior or deprived? Attitudes and underlying mentalities of residents towards Mainland Chinese tourists

Chen, Nan, Hsu, Cathy H.C. and Li, Xiang (Robert) (2018) Feeling superior or deprived? Attitudes and underlying mentalities of residents towards Mainland Chinese tourists. Tourism Management, 66. pp. 94-107. ISSN 0261-5177

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The exponential increase in the number of Mainland Chinese tourists (MCTs) and their sudden influx to popular destinations worldwide have resulted in increasingly frequent media reports on their behaviours and encounters with hosts. However, the academic literature has inadequately analysed resident attitudes towards this surging and, in a few destinations, dominant group. The current study addresses this gap by examining the attitudes and mentalities of Hong Kong (HK) residents towards MCTs and revealing their underlying psychological mechanism. A total of 39 semi-structured interviews demonstrate that unfavourable attitudes towards MCTs have exceeded neutral or positive attitudes. Moreover, HK residents share two intertwined mentalities – sense of superiority and feeling of deprivation. Findings are discussed under the social identity meta-theoretical framework, and a cyclic psychological mechanism of ‘social categorisation–social identity–social comparison’ is identified underlying resident attitude and community mentality formation.

Item Type: Article
Uncontrolled Keywords: Resident attitude and mentality, Social identity theory, Dominant source market, Mainland Chinese tourists, Sense of superiority, Relative deprivation
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HF Commerce
Schools: Huddersfield Business School
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Depositing User: Sally Hughes
Date Deposited: 17 Jan 2018 12:46
Last Modified: 28 Aug 2021 15:17


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