Pet Ownership & Related Consumption Practices: The Role of Morality
McEachern, Morven G. and Cheetham, Fiona
(2010)
Pet Ownership & Related Consumption Practices: The Role of Morality.
In: 2010 European Conference of the Association for Consumer Research, 30th June - 3rd July 2010, London, UK.
(Unpublished)