Seagram Europe and Africa : the development of a consumer database marketing capability

Wright, Len Tiu, Nancarrow, Clive and Page, J. (1997) Seagram Europe and Africa : the development of a consumer database marketing capability. In: Academy of Marketing Conference, July 1997, Manchester Metropolitan University. (Unpublished)

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URI:

https://eprints.hud.ac.uk/id/eprint/11877

URI:

https://eprints.hud.ac.uk/id/eprint/11877

URI:

https://eprints.hud.ac.uk/id/eprint/11877

URI:

https://eprints.hud.ac.uk/id/eprint/11877

URI:

https://eprints.hud.ac.uk/id/eprint/11877

URI:

https://eprints.hud.ac.uk/id/eprint/11877

URI:

https://eprints.hud.ac.uk/id/eprint/11877

URI:

https://eprints.hud.ac.uk/id/eprint/11877

Title:

Seagram Europe and Africa : the development of a consumer database marketing capability

Creators:

Wright, Len Tiu, Nancarrow, Clive and Page, J.

Date:

July 1997

Subjects:

H Social Sciences > HF Commerce

Schools:

Huddersfield Business School

Library

Item Type:

Conference or Workshop Item

Presentation Type:

Paper

Depositing User:

Sharon Beastall

Date Deposited:

03 Nov 2011 13:45

Revision:

Last Modified:

28 Aug 2021 11:11

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