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CRM strategy and implementation in telecommunications (Part 1 and Part 2)

Mattison, Rob, Wright, Len Tiu, Abbott, Julie, Brown, Andy, Cox, Dave, Faulkner, Mike and Stone, Merlin (2002) CRM strategy and implementation in telecommunications (Part 1 and Part 2). In: Customer Management Scorecard: Managing CRM for Profit. Kogan Page, pp. 281-302. ISBN 9780749438951
Information
URI:
https://eprints.hud.ac.uk/id/eprint/11568
URI:
https://eprints.hud.ac.uk/id/eprint/11568
URI:
https://eprints.hud.ac.uk/id/eprint/11568
URI:
https://eprints.hud.ac.uk/id/eprint/11568
URI:
https://eprints.hud.ac.uk/id/eprint/11568
URI:
https://eprints.hud.ac.uk/id/eprint/11568
Title:
CRM strategy and implementation in telecommunications (Part 1 and Part 2)
Creators:
Mattison, Rob, Wright, Len Tiu, Abbott, Julie, Brown, Andy, Cox, Dave, Faulkner, Mike and Stone, Merlin
Editors:
Stone, Merlin, Woodcock, Neil and Foss, Bryan
Date:
November 2002
Subjects:
H Social Sciences > HF Commerce
Schools:
Huddersfield Business School
Library
Item Type:
Book Chapter
Depositing User:
Sharon Beastall
Date Deposited:
28 Sep 2011 11:57
Revision:
10
Last Modified:
28 Aug 2021 11:10
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