London Zoo (A)

Thompson, John L. (1991) London Zoo (A). Case Study. ECCH.

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Abstract

This case describes the situation at London Zoo in 1988 and the challenges then faced by management. The Zoo needed to attract more visitors and more revenue, but certain strategic alternatives were either constrained or likely to prove unpopular with particular stakeholders. The case has been written to provoke discussion on the objectives of one particular not-for-profit organisation. In addition, there is a (B) case (391-049-1).

Information

URI:

https://eprints.hud.ac.uk/id/eprint/11224

URI:

https://eprints.hud.ac.uk/id/eprint/11224

Title:

London Zoo (A)

Creators:

Thompson, John L.

Identification Number:

391-044-1

Official URL:

http://www.ecch.com

Date:

January 1991

Subjects:

G Geography. Anthropology. Recreation > GV Recreation Leisure
H Social Sciences > HD Industries. Land use. Labor

Schools:

Huddersfield Business School

Uncontrolled Keywords:

Business objectives; Corporate culture; Environmental issues; Government and business; Management of change; Marketing of; Services; Organisational change; Non-profit organisations; Strategic planning

Library

Item Type:

Monograph

Monograph Type:

Case Study

Depositing User:

Cherry Edmunds

Date Deposited:

09 Aug 2011 14:36

Revision:

Last Modified:

28 Aug 2021 11:09

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