Nice For What? A Critical Analysis of Drake, Millennial Feminism and the Negotiation of ‘Wokeness’ in Female Hip-Hop Fandom

Williams, Jenessa (2019) Nice For What? A Critical Analysis of Drake, Millennial Feminism and the Negotiation of ‘Wokeness’ in Female Hip-Hop Fandom. Masters thesis, University of Huddersfield.

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Abstract

As feminism enters its fourth-wave, digital natives are negotiating their political identities, beliefs and social personas in an online realm. For those who identify both as feminists and as fans of hip-hop - a genre rapidly becoming the world’s most popular style of music - these chosen identities hold the potential for internal conflict, and in some cases, for the request of a higher level of accountability from their preferred artists.

By utilizing Drake as a case study, this phenomenological research paper will seek to explore how feminist-identifying hip-hop fans within a millennial age group respond to presentations of feminism - and females in general - from one of the genre’s most popular artists. It will consider the extent to which socio-political beliefs can reconcile and co-exist with musical interests in the Internet age, and present the possibility of social consciousness as a modern marketing tool.

Item Type:	Thesis (Masters)
Uncontrolled Keywords:	Drake, Hip-Hop Feminism, Fourth-Wave Feminism, Millennial Hip-Hop, Performative Feminism, Cancel Culture, Female Fandom, Feminism in Music, Music, Problematic Fandom
Subjects:	H Social Sciences > H Social Sciences (General) M Music and Books on Music > M Music
Schools:	School of Music, Humanities and Media
Depositing User:	Andrew Strike
Date Deposited:	20 Dec 2019 11:57
Last Modified:	06 Jan 2020 13:55
URI:	http://eprints.hud.ac.uk/id/eprint/35137

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