The cognitive economy: The probabilistic turn in psychology and human cognition

Kusev, Petko and van Schaik, Paul (2013) The cognitive economy: The probabilistic turn in psychology and human cognition. Behavioral and Brain Sciences, 36 (3). pp. 294-295. ISSN 0140-525X

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Abstract

According to the foundations of economic theory, agents have stable and coherent “global” preferences that guide their choices among alternatives. However, people are constrained by information-processing and memory limitations and hence have a propensity to avoid cognitive load. We propose that this in turn will encourage them to respond to “local” preferences and goals influenced by context and memory representations.

Item Type:	Article
Uncontrolled Keywords:	Category membership; Classical probability theory; Conjunction effect; Decision making; Disjunction effect; Interference effects; Judgment; Quantum probability theory; Rationality; Similarity ratings
Subjects:	Q Science > Q Science (General)
Schools:	Huddersfield Business School
Related URLs:	Author Publisher
Depositing User:	Petko Kusev
Date Deposited:	13 Sep 2017 14:27
Last Modified:	13 Sep 2017 14:27
URI:	http://eprints.hud.ac.uk/id/eprint/33298

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