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German retailing expansion – a decade of change?

Robinson, Terry, Foot, Robert and Clarke-Hill, Colin M. (2000) German retailing expansion – a decade of change? European business review, 12 (4). pp. 216-225. ISSN 0955-534X

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The aim of the paper is to extend and update previous research carried out in the period immediately following the unification of Germany in 1990. This period saw a rapid and substantial movement by (West) German retailers into the former German Democratic Republic. The paper examines, though a tracking study of the top German retailers, the status of those retailers some years on in terms of the extent to which they have assimilated their operations in eastern Germany and now regard them as merely a part of a united Germany. More importantly, the paper examines the extent to which the moves into the former East Germany have been used as a springboard to expansion in the former socialist states of central and eastern Europe in a period that has seen substantial and significant consolidation among German retailers.

Item Type: Article
Subjects: H Social Sciences > HC Economic History and Conditions
H Social Sciences > HF Commerce
D History General and Old World > DD Germany
Schools: School of Music, Humanities and Media
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Depositing User: Cherry Edmunds
Date Deposited: 14 Jan 2009 10:34
Last Modified: 28 Aug 2021 10:44


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