Search:
Computing and Library Services - delivering an inspiring information environment

Professional ethics and the polis: a transcendent function for our times?

Fawkes, Johanna (2016) Professional ethics and the polis: a transcendent function for our times? Atlantic Journal of Communication, 24 (1). pp. 40-49. ISSN 1545-6870

Metadata only available from this repository.

Abstract

Professional ethics—in codes and texts—claim to serve society. This is the traditional foundation for professional status. Emerging professions, such as public relations, strive hard to assert their social value. However, concepts of society are often unexamined, making such claims somewhat empty. This essay asks if the ancient concept of polis—in its abstract sense of the transcendent “container” rather than the physical city state—might offer a way forward. To address this question, three fields are explored: (a) professional ethics, and the relationship between professions and society; (b) Jungian ethics, individuation and the transcendent function; and (c) the polis as a transcendent, unifying “container” for the multiplicities of ethical positions. At each stage, insights are offered from the theory and practice of public relations, which acts as a case study or test case for other professions. The approach is hermeneutic and fuses personal and scholarly reflections.

Item Type: Article
Subjects: H Social Sciences > H Social Sciences (General)
Schools: Huddersfield Business School
Related URLs:
References:

Abbott, A. (1983). Professional ethics. The American Journal of Sociology, 88, 855–885.
Arendt, H. (1958). The human condition. Chicago, IL: University of Chicago Press.
Arnett, R. C. (2013). Communication ethics in dark times: Hannah Arendt’s rhetoric of warning and hope. Carbondale,
IL: Southern Illinois University Press.
Arthur W. Page Society. (2009). The dynamics of public trust in business – Emerging opportunities for leaders. New
York, NY: Arthur W. Page Society and The Business Roundtable Institute for Corporate Ethics. Retrieved from
www.awpagesociety.com/images/uploads/public_trust_in_business.pdf
Baker, S. (2008). The model of the principled advocate and the pathological partisan: A virtue ethics construct of
opposing archetypes of public relations and advertising practitioners. Journal of Mass Media Ethics, 23, 235–253.
Bardhan, N., & Weaver, C. K. (2011). Public relations in global cultural contexts: Multi-paradigmatic perspectives.
New York, NY: Routledge.
Beebe, J. (1992). Integrity in depth. College Station, TX: Texas A&M University.
Bentele, G., & Nothhaft, H. (2010). Strategic communication and the public sphere from a European perspective.
International Journal of Strategic Communication, 4(2), 93–116.
Bishop, P. (1999). C. G. Jung and Nietzsche—Dionysos and analytical psychology. In P. Bishop (Ed.), Jung in contexts:
A reader (pp. 205–241). New York, NY: Routledge.
Bivins, T. H. (1993). Public relations, professionalism and the public interest. Journal of Business Ethics, 12, 117–126.
Botan, C. H., & Hazleton, V. (2006). Public relations theory II. Mahwah, NJ: Lawrence Erlbaum.
Bowen, S. A. (2008). A state of neglect: Public relations as ‘corporate conscience’ or ethics counsel. Journal of Public
Relations Research, 20, 271–296. doi:10.1080/10627260801962749
Bowen, S. A., & Erzikova, E. (2013). The International divide in public relations ethics education: Advocacy versus
autonomy. Public Relations Journal, 7(1). Retrieved from http://www.prsa.org/Intelligence/PRJournal/Documents/
2013BowenErzikova.pdf
Brecher, B. (2010). The politics of professional ethics. The Journal of Clinical Evaluation in Practice, 16, 351–355.
Breit, R., & Demetrious, K. (2010). Professionalisation and public relations: An ethical mismatch. Ethical Space, 7(4), 20–29.
Cheney, G. (2010). Just a job? Communication, ethics, and professional life. Oxford, UK: Oxford University Press.
Colman, W. (2006). The self. In R. K. Papadopoulos (Ed.), The handbook of Jungian Psychology (pp. 153–174). Hove,
UK: Routledge.
Cooper, D. E. (2004). Ethics for professionals in a multicultural world. Upper Saddle River, NJ: Prentice Hall.
Davey, N. (2004). Towards a hermeneutics of attentivenes. Renascence: Essays on Values in Literature, 56, 217–234.
Donati, P. (2012). Doing sociology in the age of globalization. WORLD FUTURES, 68, 225–247.
Durkheim, E. (1957). Professional ethics and civic morals. London, UK: Routledge & Kegan Paul.
Edelman. (2012). Trust barometer: Edelman public relations. Retrieved from http://www.edelman.com/insights/intel
lectual-property/trust-2013/
Edwards, L., & Hodges, C. E. M. (2011). Public relations, society & culture: Theoretical and empirical explorations.
London, UK: Routledge.
Fawkes, J. (2012). Saints and sinners: Competing identities in public relations ethics. Public Relations Review, 38,
865–872. doi:10.1016/j.pubrev.2012.07.004
Fawkes, J. (2014). Public relations ethics and professionalism: The shadow of excellence. London, UK: Routledge.
Fawkes, J. (2015). A Jungian conscience: Self-awareness for public relations practice. Public Relations Review, 3, 726–
733. doi:10.1016/j.pubrev.2015.06.005
Feldman, B. (2004). Towards a theory of organizational culture: Integrating the ‘other’ from a post-Jungian perspective.
In T. Singer & S. L. Kimbles (Eds.), The cultural complex: Contemporary Jungian perspectives on psyche and
society (pp. 251–261). New York, NY: Brunner-Routledge.
Friedman, A., & Phillips, M. (2004). Balancing strategy and accountability: A model for the governance of professional
associations. Nonprofit Management and Leadership, 15, 187–204.
Gehrke, P. (2008). Community at the end of the world. In K. Glenister Roberts & R. C. Arnett (Eds.), Communication
ethics: Between cosmopolitanism and provinciality (pp. 121–138). New York, NY: Peter Lang.
Grunig, J. E. (2001). Two-way symmetrical public relations: Past, present and future. In R. L. Heath (Ed.), The
handbook of public relations (pp. 11–30). Thousands Oaks, CA: Sage.
Hart, D. L. (1997). The classical Jungian school. In P. Young-Eisendrath & T. Dawson (Eds.), The Cambridge
companion to Jung (pp. 89–100). Cambridge, UK: Cambridge University Press.
Hauke, C. (2000). Jung and the postmodern: The interpretation of realities. London, UK: Routledge.
Hauke, C. (2005). Human being human: Culture and the soul. London, UK: Routledge.
Heath, R. L. (2006). Onward into more fog: Thoughts on public relations’ research directions. Journal of Public
Relations Research, 18, 93–114.
Huskinson, L. (2004). Nietzsche and Jung: The whole self in the union of opposites. Hove, UK: Brunner-Routledge.
Inglis, D., & Robertson, R. (2004). Beyond the gates of the polis: Reconfiguring sociology’s ancient inheritance. Journal
of Classical Sociology, 4, 165–189.
Jung, C. G. (1953). Two essays on analytical psychology, Vol. 7, Collected works. (H. Read, M. Fordham, and G. Adler,
Eds., R. F. C. Hull, Trans.). London, UK: Routledge & Kegan Paul.
Jung, C. G. (1990). Foreword. In Depth pyschology and a new ethic (pp. 11–18). Boston, MA: Shambala Press. (Original
work published 1949)
Kemmis, S. (2009). Understanding professional practice: A synoptic framework. In B. Green (Ed.), Understanding and
researching professional practice (pp. 19–38). Rotterdam, The Netherlands: Sense Publishers.
Koehn, D. (2001). Local insights, global ethics for business. Amsterdam, The Netherlands: Rodopi.
Kugler, P. (1997). Psychic imaging: A bridge between subject and object. In T. Dawson & P. Young-Eisendrath (Eds.),
The Cambridge companion to Jung (pp. 71–118). Cambridge, UK: Cambridge University Press.
Kultgen, J. (1988). Ethics and professionalism. Philadelphia, PA: University of Philadelphia Press.
Lefkowitz. (2003). Ethics and values in industrial-organisational psychology. Mahwah, NJ: Erlbaum.
L’Etang, J. (2003). The myth of the “ethical guardian”: An examination of its origins, potency and illusions. Journal of
Communication Management, 8, 53–67.
Lucas, P. (2005). Humanising professional ethics. In J. Strain & S. Robinson (Eds.), The teaching and practice of
professional ethics (pp. 40–50). Leicester, UK: Troubador.
Marsh, C. (2010). Precepts of reflective public relations: An Isocratean model. Journal of Public Relations Research, 22
(4), 359–377.
48 J. FAWKES
Marshall, D. L. (2010). The polis and its analogues in the thought of Hannah Arendt. Modern Intellectual History, 7,
123–149.
Mattoon, M. A. (2005). Jung and the human psyche: An understandable introduction. London, UK: Routledge.
Moloney, K. (2006). Rethinking public relations: PR propaganda and democracy (2nd ed.). London, UK: Routledge.
Myers, I. B., & McCaulley, M. H. (1985). Manual: A guide to the development and use of the Myers-Briggs type
indicator. Palo Alto, CA: Consulting Psychologists Press.
Papadopoulos, R. K. (2006). The handbook of Jungian psychology: Theory, practice and applications. London, UK:
Routledge.
Parkinson, M. (2001). The PRSA Code of Professional Standards and Member Code of Ethics: Why they are neither
professional nor ethical. Public Relations Quarterly, 46(3), 27–31.
Porter, L. (2010). Communicating for the good of the state: A post-symmetrical polemic on persuasion in ethical
public relations. Public Relations Review, 36, 127–133.
Proulx, C. (1994). On Jung's theory of ethics. Journal of Analytic Psychology, 39(1), 101–119.
Rowland, S. (2010). C.G. Jung in the humanities: Taking the soul’s path. New Orleans, LA: Spring Journal Books.
Sama, L. M., & Shoaf, V. (2008). Ethical leadership for the professions: Fostering a moral community. Journal of
Business Ethics, 78, 39–46.
Samuels, A. (1985). Jung and the post-Jungians. London, UK: Routledge and Kegan Paul.
Sciulli, D. (2005). Continental sociology of professions today: Conceptual contributions. Current Sociology, 53, 915–942.
Sciulli, D. (2010). Why professions matter: Structural invariance, institutional consequences, bias. Comparative
Sociology, 9, 744–803.
Singer, A. E. (2007). Integrating ethics with strategy: Selected papers of Alan E. Singer. Hackensack, NJ: World Scientific.
Singer, T., & Kimbles, S. L. (Eds.). (2004). The cultural complex: Contemporary Jungian perspectives on psyche and
society. New York, NY: Brunner-Routledge.
Sison, A. J. G. (2011). Aristotelian citizenship and corporate citizenship: Who is a citizen of the corporate polis?
Journal of Business Ethics, 100(1), 3–9.
Smith, N. H. (1997). Strong hermeneutics: Contingency and moral identity. London, UK: Routledge.
Standing, G. (2011). The precariat the new dangerous class. London, UK: Bloomsbury Academic.
Stevens, A. (2006). The archetypes. In R. K. Papadopoulos (Ed.), The handbook of Jungian psychology (pp. 74–93).
Hove, UK: Routledge.
Warnke, G. (2002). Hermeneutics, ethics and politics. In R. J. Dostal (Ed.), The Cambridge companion to Gadamer
(pp. 79–101). Cambridge, UK: Cambridge University Press.
Weber, M. (1964). The theory of social and economic organization. (T. Parsons, Ed., A. M. Henderson & T. Parsons,
Trans.). New York, NY: Free Press of Glencoe.
Willis, P. (2012). Engaging communities: Ostrom’s economic commons, social capital and public relations. Public
Relations Review, 38, 116–122.
Zimbardo, P. G. (2007). The Lucifer effect: How good people turn evil. London, UK: Rider.

Depositing User: Johanna Fawkes
Date Deposited: 09 Nov 2016 11:33
Last Modified: 09 Nov 2016 11:33
URI: http://eprints.hud.ac.uk/id/eprint/29948

Downloads

Downloads per month over past year

Repository Staff Only: item control page

View Item View Item

University of Huddersfield, Queensgate, Huddersfield, HD1 3DH Copyright and Disclaimer All rights reserved ©