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Consumers online : intentions, orientations and segmentation

Jayawardhena, Chanaka, Dennis, C. and Wright, Len Tiu (2006) Consumers online : intentions, orientations and segmentation. In: European Marketing Academy Conference, 23-26th May 2006, Athens, Greece. (Unpublished)

Metadata only available from this repository.
Item Type: Conference or Workshop Item (Paper)
Subjects: H Social Sciences > HB Economic Theory
Schools: Huddersfield Business School
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Depositing User: Sharon Beastall
Date Deposited: 10 Nov 2011 11:36
Last Modified: 10 Nov 2011 11:36


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