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Marketing research

Wright, Len Tiu (2004) Marketing research. In: Marketing : an introduction. McGraw-Hill Higher Education, pp. 159-187. ISBN 9780077098766

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Item Type: Book Chapter
Subjects: H Social Sciences > HF Commerce
Schools: Huddersfield Business School
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Depositing User: Sharon Beastall
Date Deposited: 04 Oct 2011 10:35
Last Modified: 28 Aug 2021 11:10


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