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Moderating the Effect of Fashion Brand Placement Recall Using Different-Sized Viewing Media

Dodd, Chris, Lavery, Emma and Wigley, Stephen M. (2010) Moderating the Effect of Fashion Brand Placement Recall Using Different-Sized Viewing Media. In: 17th Eirass Conference on Retailing and Consumer Services, July 7th-9th 2010, Istanbul, Turkey. (Unpublished)

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      Item Type: Conference or Workshop Item (Other)
      Subjects: A General Works > AI Indexes (General)
      Schools: School of Art, Design and Architecture
      Related URLs:
      Depositing User: Stephen Wigley
      Date Deposited: 12 Oct 2010 16:34
      Last Modified: 24 Jun 2011 10:12
      URI: http://eprints.hud.ac.uk/id/eprint/8702

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