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The development of the tourism industry in Libya

Danis, Omer Molood (2006) The development of the tourism industry in Libya. Doctoral thesis, University of Huddersfield.

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    Abstract

    Libya is a country with a rich heritage in terms of culture, archaeological and historical
    sites, and a long Mediterranean coastline of sandy beaches. However, unlike the
    neighbouring countries of Tunisia and Egypt, which have similar attractions and which
    have capitalised upon these to develop successful tourist industries, Libya has not
    devoted its efforts to expand in this area, and this is partly a reflection of the fact that
    Libya has been an oil economy for the last forty years, and there has been no real need
    to attempt diversification of the economy on a grand scale; and partly a result of the
    political isolation of Libya as a result of UN and US sanctions. However, in recent
    years, the overreliance
    on oil revenues, and the potential of tourism to contribute
    substantially towards the economy, have encouraged the government to look towards
    tourism as a way to sustain the economy in the long term, and consequently, moves
    have been made to launch Libya as a tourist destination, especially since the lifting of
    the international sanctions mentioned.
    This study has focused on the efforts to date by Libya to refocus its economic strategy,
    and after reviewing the relevant literature, the researcher constructed three research
    instruments for use during fieldwork in Libya with different populations, in an attempt
    to establish the current status of the Libyan tourism industry. A questionnaire survey to
    establish demographic information about international tourists, and levels of satisfaction
    with the Libyan tourism product overall, was carried out with 282 tourists to Libya. An
    interview exercise was conducted with tourism administrators, and two indepth
    interviews were held with the UnderSecretary
    of State for Tourism Affairs, and the
    UnderSecretary
    of State for Education and Training Affairs, respectively.
    The tourist data was analysed using SPSS and crosstabulations
    were performed in
    order to identify the background of tourists (country of origin, age, sex, tourist
    behaviour) and their predispositions and opinions, by sex and age, on a range of
    dimensions within the two broader aspects of Accommodation, and Tourism
    Attractions. The findings reveal that women in general are less critical of Libya’s
    tourism product than men, and that tourists in the older age groups, who have a greater
    experience of travel, are more realistic in their expectations of what a developing
    country can offer to tourists. However, whilst Libya has immense potential as a tourist
    destination, with the possibility of offering several different tourist products, thereby being of interest to various market segments, it is currently unable to pursue these
    opportunities because of shortcomings in tourist infrastructure, in particular its lack of
    accommodation, tourist information, and service quality. What is currently being
    delivered to tourists is a substandard
    product which begins and ends with bureaucratic
    procedures at entry/exit points to the country, and which is characterised by an
    experience in between that reflects the lack of planning.
    The thesis concludes that a proper planning framework, which includes appropriate
    levels of investment, is necessary for a tourism industry in Libya to thrive and
    contribute towards the economy to the extent that the government hopes, and envisages.

    Item Type: Thesis (Doctoral)
    Uncontrolled Keywords: development tourism industry Libya
    Subjects: G Geography. Anthropology. Recreation > GV Recreation Leisure
    G Geography. Anthropology. Recreation > G Geography (General)
    Schools: School of Education and Professional Development
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    Depositing User: Sara Taylor
    Date Deposited: 20 Dec 2007
    Last Modified: 04 Jan 2011 09:18
    URI: http://eprints.hud.ac.uk/id/eprint/372

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