Human Tellers: who needs them?

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Marr, Norman E. and Prendergast, G.P. (1990) Human Tellers: who needs them? International Journal of Bank Marketing, 8 (2). pp. 32-39. ISSN 0265-2323

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Official URL: http://dx.doi.org/10.1108/02652329010003142

DOI: 10.1108/02652329010003142

Abstract

Human tellers are still the primary means of product delivery, despite the trend towards electronic and remote banking. In New Zealand, there exists a newly deregulated environment in the financial services industry. Therefore a “customer-oriented” approach is needed to achieve customer satisfaction. Amongst ATM card holders the majority still used human tellers, on a regular basis. This pointed to the fact that there are a number of improvements to be made in two categories; impolite/inefficient tellers; queuing difficulties.

Item Type:	Article
Subjects:	H Social Sciences > HJ Public Finance
Schools:	The Business School
Related URLs:	Library Catalogue
Depositing User:	Cherry Edmunds
Date Deposited:	14 Jan 2009 12:08
Last Modified:	14 Jan 2009 12:08
URI:	http://eprints.hud.ac.uk/id/eprint/3104

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