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Tracking key marketing health parameters within smaller enterprises

Reynolds, Paul Lewis and Lancaster, Geoffrey A. (2003) Tracking key marketing health parameters within smaller enterprises. Working Paper. London Metropolitan University Business School.

Metadata only available from this repository.
Item Type: Monograph (Working Paper)
Additional Information: Published in: Studies in social marketing series, paper number 17
Subjects: H Social Sciences > HF Commerce
Schools: The Business School
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Depositing User: Cherry Edmunds
Date Deposited: 18 Sep 2008 16:27
Last Modified: 18 Sep 2008 16:27
URI: http://eprints.hud.ac.uk/id/eprint/1941

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