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Trust in the Digital World: The Return of the Kings of Old

Collins, Richard (2008) Trust in the Digital World: The Return of the Kings of Old. Communications & Strategies (71). pp. 57-78. ISSN 1157-8637

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Abstract

Drawing principally on examples and literature from the Anglosphere, the author argues that the high salience given to "trust" and "trustworthiness" in recent scholarly literature, and which (notably in Putnam's work) attributes declining trust to a widely mistrusted mass media does not acknowledge the trustbuilding potential (realised in some instances) of interactive "Web 2.0" applications. Drawing on O'Neill's proposal that trust inheres in dialogue and mutual checking and verification, the author argues that "Web 2.0" media provide a variety of instances where the "dialogic" character of "Web 2.0" has established and enhanced trustworthiness. He argues normatively for a combination of "Web 2.0" interactivity and the adoption and implementation of self-regulatory codes in order to enhance the trustworthiness of the media.

Item Type: Article
Subjects: P Language and Literature > PN Literature (General) > PN1990 Broadcasting
Schools: School of Music, Humanities and Media
Related URLs:
Depositing User: Cherry Edmunds
Date Deposited: 21 May 2013 12:19
Last Modified: 29 Nov 2015 19:55
URI: http://eprints.hud.ac.uk/id/eprint/17626

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