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Book Review: Value Merchants, by James C. Anderson, Nirmalya Kumar, and James A. Narus

Feiman, Daniel (2007) Book Review: Value Merchants, by James C. Anderson, Nirmalya Kumar, and James A. Narus. New York Journal of Books.

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Item Type: Article
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HG Finance
Schools: The Business School
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Depositing User: Sara Taylor
Date Deposited: 03 Jan 2012 14:10
Last Modified: 03 Jan 2012 14:10
URI: http://eprints.hud.ac.uk/id/eprint/12279

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