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Researching Consumer Perceptions and Country of Origin Effects

Kooli, K. and Wright, Len Tiu (2008) Researching Consumer Perceptions and Country of Origin Effects. In: Academy of marketing conference : Reflective Marketing in a Material World , 8-10th July 2008, Aberdeen business school. (Unpublished)

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Item Type: Conference or Workshop Item (Paper)
Subjects: H Social Sciences > HB Economic Theory
Schools: The Business School
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Depositing User: Sharon Beastall
Date Deposited: 17 Nov 2011 11:22
Last Modified: 17 Nov 2011 11:22
URI: http://eprints.hud.ac.uk/id/eprint/11951

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