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Abele, J., Wright, Len Tiu and Pickton, D. (2004) A 'model' comparison in brand valuation. In: Academy of Marketing Conference : Virtue in Marketing , 8th July 2004, University of Gloucestershire . (Unpublished)
Metadata only available from this repository.| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Subjects: | H Social Sciences > HF Commerce |
| Schools: | The Business School |
| Related URLs: | |
| Depositing User: | Sharon Beastall |
| Date Deposited: | 09 Nov 2011 13:06 |
| Last Modified: | 09 Nov 2011 13:06 |
| URI: | http://eprints.hud.ac.uk/id/eprint/11906 |
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