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Wright, Len Tiu (2004) Marketing research. In: Marketing : an introduction. McGraw-Hill Higher Education , pp. 159-187. ISBN 9780077098766
Metadata only available from this repository.| Item Type: | Book Chapter |
|---|---|
| Subjects: | H Social Sciences > HF Commerce |
| Schools: | The Business School |
| Related URLs: | |
| Depositing User: | Sharon Beastall |
| Date Deposited: | 04 Oct 2011 11:35 |
| Last Modified: | 04 Oct 2011 11:35 |
| URI: | http://eprints.hud.ac.uk/id/eprint/11587 |
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