Tools
Tools
Mattison, Rob, Wright, Len Tiu, Abbott, Julie, Brown, Andy, Cox, Dave, Faulkner, Mike and Stone, Merlin (2002) CRM strategy and implementation in telecommunications (Part 1 and Part 2). In: Customer Management Scorecard: Managing CRM for Profit. Kogan Page , pp. 281-302. ISBN 9780749438951
Metadata only available from this repository.| Item Type: | Book Chapter |
|---|---|
| Subjects: | H Social Sciences > HF Commerce |
| Schools: | The Business School |
| Related URLs: | |
| Depositing User: | Sharon Beastall |
| Date Deposited: | 28 Sep 2011 12:57 |
| Last Modified: | 28 Sep 2011 12:57 |
| URI: | http://eprints.hud.ac.uk/id/eprint/11568 |
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