Thompson, John L. (1987) The Norman Aeroplane Co. Case Study. ECCH.Metadata only available from this repository.
This case study updates "The Islander: Problems of the Innovational Entrepreneur", (374-080-1). It looks at decision making in a high risk entrepreneurial business where huge R&D funds are required. It addresses organisational, marketing, and manufacturing decisions as well as financial issues.
|Item Type:||Monograph (Case Study)|
|Uncontrolled Keywords:||Business objectives; Cash flow; Decision making; Depreciation; Entrepreneurship; Financial structure; Make; buy or lease; Market entry; Personal objectives and values; Small business; Technological innovation|
|Subjects:||H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management
H Social Sciences > HE Transportation and Communications
|Schools:||The Business School|
|Depositing User:||Cherry Edmunds|
|Date Deposited:||09 Aug 2011 15:26|
|Last Modified:||16 Aug 2011 08:43|
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