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Thompson, John L. (1991) London Zoo (B). Case Study. ECCH.
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Abstract
The (A) case (391-044-1) describes the situation at London Zoo in 1988 and the challenges then faced by management. The Zoo needed to attract more visitors and more revenue, but certain strategic alternatives were either constrained or likely to prove unpopular with particular stakeholders. Part (B) summarises the situation some three years later when the press reported that London Zoo faced the real threat of closure. The case has been written to provoke discussion on the objectives of one particular not-for-profit organisation.
| Item Type: | Monograph (Case Study) |
|---|---|
| Uncontrolled Keywords: | Business objectives; Corporate culture; Environmental issues; Government and business; Management of change; Non-profit organisation; Organisational change; Strategic planning |
| Subjects: | G Geography. Anthropology. Recreation > GV Recreation Leisure H Social Sciences > HD Industries. Land use. Labor |
| Schools: | The Business School |
| Related URLs: | |
| Depositing User: | Cherry Edmunds |
| Date Deposited: | 09 Aug 2011 16:18 |
| Last Modified: | 16 Aug 2011 09:42 |
| URI: | http://eprints.hud.ac.uk/id/eprint/11227 |
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