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Gym'll Fix it: Gummessons Relationship 11 and Transformative Value HE

Rudolph, P. and Gibson-Sweet, M.F. (2006) Gym'll Fix it: Gummessons Relationship 11 and Transformative Value HE. In: AM2006 Academy of Marketing Conference, 3-6 July 2006, Holiday Inn, Regent's Park, London, UK.

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Item Type: Conference or Workshop Item (Paper)
Additional Information: Hosted by Middlesex University Business School
Subjects: L Education > LB Theory and practice of education > LB2300 Higher Education
Schools: The Business School
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Depositing User: Briony Heyhoe
Date Deposited: 11 Jul 2008 15:19
Last Modified: 11 Jul 2008 16:32
URI: http://eprints.hud.ac.uk/id/eprint/1048

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